The result
Queries for renting space increased, flouting general market trends. Industries which had not yet noticed the CityTower became interested in the property.
What we do for Morgan Stanley Properties
Peakom gave a new face to CityTower in Offenbach, using sales marketing to transform it into a strong real estate brand in the Rhine-Main region. Following the brand concept and the development of the logo and slogan, the new brand image was implemented in channel communication. Activities included mailings, the marketing brochure, events, press work and online communications with a website and search engine marketing.